What's included — 01 of 06

A working website, on a domain with your name on it.

Ten to twenty pages, written for your trade and the towns you drive to. Fast on a phone. The number taps. The form lands somewhere a person actually looks.

$297 a month. No setup fee. No contract. Build takes 7 to 10 business days.

What it is

Ten to twenty real pages. Yours.

Not a one-page brochure. Not a page you rent. Enough pages to answer what people ask before they call.

Built for your trade and your town

I write the pages off a 25-minute call. What you do, where you'll drive, what a service call runs. A roofer and a lawn outfit don't need the same pages, so you get service pages for the work you sell and area pages for the towns you cover.

The domain goes in your name

You own it. If you have one already, we use it. A Facebook page, a booking app, a directory listing — that's somebody else's site and somebody else's rules, gone the day they change something. A domain in your name doesn't work that way.

What it does for you

Somebody's standing in a wet garage at nine at night.

They found your name. Now they decide whether you're worth calling.

It loads on a phone in a bad spot

Parked under a pine tree with two bars, they still get your number.

The number taps

It sits in the header on every page. One thumb, one tap.

The form goes somewhere

It lands in one place with your calls and texts and opens a job you can track.

Open fortified-assets.com on your phone. Twenty-four pages, live, built by me. Fill out the form and see where it goes.

How it gets set up

Seven to ten business days, and about an hour of your time.

  1. The first call

    Twenty minutes. Services, area, pricing, hours. I take the notes.

  2. You send photos

    Off your phone, of your own work. Crooked and real beats polished and fake.

  3. I build it

    Seven to ten business days. Pages written, form wired up, on-site SEO done as I go.

  4. You mark it up

    You tell me what's wrong. Wrong price, wrong town, a service you dropped. I fix it and it goes live.

The longer version, step by step

Straight about it

What the website does not do

Better you hear it now than in month two.

  • It does not make your phone ring by itself. A site is a place to land.
  • It does not buy you a spot on any results page. Be careful with anybody who promises one.
  • It is not advertising. I don't run ads.
  • It is not custom software. A member portal is a different job and a different person.
  • It does not fix your pricing or a crew that shows up late.
  • It does not stay up if you cancel. The site is part of the monthly, so if you stop, it comes down.

The guarantee

Try it for 30 days. If you don't want it, for any reason, tell me and I'll refund the month. No conditions. The 30 days start at go-live, not at signup. Any reason counts. If you take the refund, the site comes down.

One more honest note

Your text-back turns on in about two weeks — carrier registration takes one to four weeks. The site and the form don't wait on it. How the text-back works.

Next step

Tell me what you do and I'll show you what your site would look like.

Book a time. I'll come back with the pages I'd build and the towns I'd cover. If I don't think you need it, I'll say so.

$297 a month. No setup fee. No contract. Cancel anytime. First twenty clients keep $297 for life. Texts and calls bill at cost from a prepaid wallet, no markup.